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Editorial Guidelines

About Broadway Veterinary Hospital

At Broadway Veterinary Hospital, we are a trusted, locally owned veterinary clinic serving Sacramento with comprehensive care—from routine wellness to advanced medical services. Our commitment lies in treating pets like family, informed by generations of compassionate service and deep community roots.

Purpose

Our content aims to educate and support pet owners with trustworthy, accessible information. Whether it’s preventive care, surgical procedures, emergency protocols, or exotic pet support, we empower pet parents to make informed decisions with confidence and clarity.

Contributors & Credentials

All content is written, reviewed, or approved by the Broadway Veterinary Hospital clinical team, who bring specialized training and years of experience in veterinary medicine:

  • Dr. Sam Varon – Surgery, oncology, reproduction (UC Davis)

  • Dr. Tyler Baum – Avian and exotic medicine (UC Davis)

  • Dr. Sasha Hazelton – Emergency medicine, soft-tissue surgery, nutrition

  • Dr. Pietro Catini – Soft tissue surgery, dentistry

  • Dr. Ashley McFarlane – General, ultrasound, exotic care

Their combined knowledge across species, diagnostics, procedures, and patient communication ensures high clinical integrity for all published content.

Core Values

  • Accuracy: All medical and procedural information reflects current veterinary best practices.

  • Clarity: We translate complex veterinary terms into clear, practical advice for pet owners.

  • Empathy: Our tone mirrors the compassion and patience we display in clinical settings.

  • Integrity: Content is unbiased, purely focused on education and pet well-being.

Editorial Control

Broadway Veterinary Hospital retains full editorial oversight. Each piece undergoes clinical review, editorial refinement, and periodic updates to stay aligned with veterinary advancements and evolving standard of care.

Audience

Our resources serve a wide spectrum of pet parents, including:

  • Owners seeking preventive, wellness, or urgent care guidance

  • Families managing surgery, exotic pet needs, or dental procedures

  • New and returning clients preparing for visits or exploring treatment options

  • Local Sacramento residents looking for trusted veterinary health content

Topical Coverage

We deliver content on areas such as:

  • Routine wellness and vaccination programs

  • Surgical interventions (soft tissue, dental, TPLO, caesarean sections)

  • Diagnostics and monitoring (anesthesia safety, monitoring protocols)

  • Exotic pet medicine and dermatology (including specialist collaboration)

  • Urgent care and community-trusted emergency guidance

Content Types

We communicate through:

  • Educational Articles: In-depth, accurate explanations of veterinary topics

  • FAQs: Quick and precise answers to common pet owner questions

  • Procedure Guides: Step-by-step walk-throughs of visits and treatments

  • Blog Posts: Timely pet care tips, practice news, and seasonal guidance

  • Clinically Reviewed Summaries: Authored or verified by our veterinary experts

Linking Policy

We include only reputable sources like peer-reviewed veterinary journals, veterinary associations, and FDA or ADA guidance. External links are carefully vetted for accuracy and relevance.

Corrections Policy

We prioritize transparency and accuracy: if errors are discovered, they are corrected promptly and annotated. Feedback from readers is encouraged and taken seriously to maintain trust and quality.